The Howard Hughes Corporation Wins Marketing Awards for The Woodlands Hills
CONROE, TX – The Howard Hughes Corporation® (NYSE: HHC) has been recognized with three marketing awards for The Woodlands Hills® from both the 2020 MarCom Awards and the 2020 Communicator Awards. Developed by The Howard Hughes Corporation, The Woodlands Hills is a newer master planned community in Conroe and Willis, located 13 miles north of The Woodlands®.
The Howard Hughes Corporation was recently recognized with a gold award in the 2020 MarCom Awards competition for the Integrated Marketing category for strategically promoting the Lucy & Gus Dauzat Dog Park Dedication in The Woodlands Hills in 2019. In addition to a dog park opening special event, attended by neighbors and dozens of four-legged friends, a combination of the invitation, publicity, social media and logo pet promotional giveaways rounded out the campaign.
Earlier this year, the Lucy & Gus Dog Park Dedication also won an Award of Distinction in the 2020 Communicator Awards in the Promotional category for Integrated Campaign.
The Howard Hughes Corporation donated the naming rights of the dog park in a charitable bid donation, which benefited the Montgomery County Community Foundation.
Also, The Howard Hughes Corporation won an Award of Distinction in the 2020 Communicator Awards for its National Good Neighbor Day promotional campaign for The Woodlands Hills. Held in the fall of 2019, the second annual National Good Neighbor Day was a multi-media campaign which asked residents to nominate a “good neighbor” in Montgomery County for a chance for them to be rewarded for the value they add to the community.
“We are extremely proud for The Woodlands Hills to be recognized by these two prestigious marketing communications awards,” said Heath Melton, Executive Vice President of MPC, Residential for The Howard Hughes Corporation. “The amenities and the neighborly spirit at The Woodlands Hills shine through and convey the qualities of our wholesome community.”
The MarCom Awards, according to their organization, is an international competition that recognizes outstanding achievement by creative professionals involved in the concept, direction, design and production of marketing and communication materials and programs. Judges are industry professionals who look for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry. This year, there were over 5,000 entries from throughout the United States, Canada, and 28 other countries. MarCom is one of the oldest, largest, and most respected creative competitions in the world. Winning a MarCom Award is highly sought-after, peer recognition from the creative industry.
The Communicator Awards, according to their website, is the leading international awards program recognizing excellence in communication across a spectrum of industries, championing effective and meaningful work. It is dedicated to recognizing excellence, effectiveness, and innovation across all areas of communication. The Communicator Awards receives almost 5,000 entries from companies, agencies, studios, and boutique shops of all sizes, making it, globally, one of the largest award shows of its kind. The Communicator Awards honors work that transcends craft — work that made a lasting impact and provides an equal chance of winning to all entrants regardless of company or agency size and project budget.
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