Keep your eye on this one: Precision Camera & Video comes to the Woodlands area

THE WOODLANDS, TX – Last weekend a new camera shop opened its shutters to Woodlands area residents, where the staff was focused on bringing top-notch products and services to the discriminating photographer and videographer. Woodlands Online was there at the grand opening to frame this narrative. This, of course, is a developing story.

Now that we have the obligatory photo puns out of the way, we encourage you to head out to 17937 I-45 in Shenandoah – otherwise known as the Sam Moon Center – and hit up suite 105 to check out some amazing photographic and videographic equipment presented by savvy staff.

Precision is the largest camera retailer in Texas and offers sales and rentals on the best brand-name equipment available on the market. Sony, Canno, Fuji, Nikon, Lumix, and Olympus are specialties for their employees knowledgeable in sales, rentals, repair, reconditioning, video and professional cinema, lighting and accessories, and classes for the novice and expert alike.

“Precision goes back to 1976 in Austin,” said Philip Livingston, CEO of Precision Camera & Video. “Today we’re the biggest camera store in Texas; this is our third store in the Lone Star State. We’re super excited to be opening our first store in the Houston area here in The Woodlands; in a couple of years we plan to open more stores perhaps in Katy or downtown Houston.”

Livingston is proud of the staff and inventory that sets Precision apart from other camera stores. “It’s mainly the expertise of our staff; they’re passionate photographers and videographers,” he said. “They’re friendly, they’re experienced, and no question is too small or large, too basic or complicated for them. We deal with everyone from the top end pros to the absolute beginner who needs to be trained how to use a camera, and our staff is trained to do that.”

In an age where practically every hand more than six years old has a phone in it, one might think that the old-school camera setup is obsolete. Livingston disagrees. “It’s an exciting time in photography. Video is a huge thing. Digital imaging has progressed from still images to a lot of video, added with video-based social media like TikTok and Instagram that are used by the content creators of today and tomorrow.”

He points out the retro resurgence of old style media like vinyl records as an indicator of the need for qualified staff and comprehensive service. “Film cameras are hot right now,” he said. “Our film and film camera sales are double what they were two years ago. We sell quality used cameras; no one makes new 35 millimeter cameras, so we buy used ones from people, clean them up, fix them up. We sell and process film here and we provide onsite printing services.”

Whether you’re a seasoned shutterbug or a primary school-level picture-snapper, you can get all you need at Precision.